Upgraded graphics in video games sound like they would be popular amongst players and enthusiasts, but Nvidia is finding that the opposite appears to be true with its latest tech. The company announced at a conference Monday that the new version of its artificial intelligence technology designed to boost performance will enable game developers to

Nvidia's CEO, Jensen Huang, defends DLSS 5 against some of the early criticism that it smears too much generative AI on PC games.

DLSS 5 has sparked backlash online, with players questioning its impact on visuals, but Nvidia maintains the technology remains firmly in the hands of devs.

In just a day, Nvidia’s DLSS 5 technology has become the hot button for most of the PC and gaming world. Now Nvidia’s chief executive has weighed in, claiming that everyone is “completely wrong” about the technology.