Generative AI has promised a new era of productivity and innovation for marketers in APAC. But despite this, confidence seems ...
Canva is leaning into absurdity to make a point about creativity, rolling out a new brand campaign titled “The thing that makes anything a thing”, and kicking it off with a giant squirrel statue that ...
The Intellectual Property Office of Singapore (IPOS) has appointed IPG DXTRA as its public relations agency, following a ...
CUCKOO Singapore is positioning Singapore as a key hub in its 2026 brand strategy, as it rolls out its “Creating healthier ...
French luxury giant LVMH is reportedly considering selling some of its fashion, beauty, and spirits brands, including Marc Jacobs and Fenty Beauty. This would mark one of the biggest downsizing moves ...
Samsung is marking 20 years as the world’s number one TV brand, according to Omdia, with a new global campaign built around a ...
Marcus Chew (pictured), group chief marketing officer at Lazada Group, is stepping down from his role, MARKETING-INTERACTIVE ...
From logo impressions to lived experiences: Rethinking the partnership brief through Singapore Smash
The clearest lesson is that partnerships lose value the moment they are treated like add-ons. The real work is in ...
Capital A is exploring a significant expansion of the AirAsia brand beyond aviation, with the group confirming it is in ...
Netflix is stepping deeper into mobile-first behaviour with the launch of Clips, a new vertical video feed designed to make ...
Expedia has named IShowSpeed as its official travel partner, in a new global campaign aimed at Gen Z audiences and ...
Creative agency Carbon has appointed Tajjlee Rahim (pictured) as head of growth and client partner, a newly created role ...
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